To support a growing team, the full-time Senior Paid Social Specialist will build, launch, and optimize complex ad campaigns across major social platforms, while collaborating on media planning and delivering performance insights remotely. Key responsibilities Build, launch, and optimize campaigns across all major social platforms with a focus on flawless execution Manage campaign budget pacing and execute bid adjustments as needed, while performing quality assurance on campaigns Deliver weekly and ad hoc reporting, providing insights and recommendations based on campaign performance data Required qualifications 3+ years of paid social buying experience across multiple platforms such as Meta, TikTok, Snapchat, Pinterest, or YouTube Experience activating paid social campaigns across awareness, consideration, and conversion objectives Proficiency with data hygiene, analysis, and visualization in Google Sheets and/or Microsoft Excel, with pivot table experience preferred Proven ability to manage multiple projects while meeting deadlines and maintaining attention to detail Certifications in digital marketing and/or social media strategy are a plus, such as Meta Blueprint or Google Analytics Certification
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